Private labels

12.03.2021

, (Private Label Manufacturers’Association (PLMA).    

: private labels , , , . , , . . , , .

ֳ , Walmart, Target, Kroger Amazon private labels. ˳ Kroger’s Simple Truth , Target Good & Gather , ,   . : . ’ , , , .

³ 2530% , . , .

, , . Nielsen, 쳿 29%, FMCG-, 24%. ³ 1 000 , AlixPartners, . 30% 볠 . . , FMCG- . private labels, . , , FMCG- .

, |SPAR

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